Have you ever been to Oman? That country which name can easily be put in top five of the best sounding countries names. It is in fact officially called the Sultanate of Oman! Even better. Situated on the southeastern coast of the Arabian Peninsula it feels like it is very distant, very secluded, unknown and unheard to many. In the capital city of Oman, called Muscat there is a guy named Mujahid Jamal, a visual artist that has just started his new artistic endeavor entitled “Sard”, a true gem if we may call it like that. Especially since, we can now all have a trip to Oman.

“… a pioneering visual odyssey, artfully melds the realms of photography, graphic design, and artificial intelligence, unfurling visual tales that dance with artistic brilliance within the enchanting tapestry of the Arab world.”

The storytelling, the set up and the ideas for every single shot within Sard’s journey through Oman is very well thought through and executed. It really feels as if w’re taken for a ride around the neighborhood. Open your mind and enjoy.

“Meet Aida. A recurring and spirited character in Sard, originates from Yemen. Despite her conservative nature, she exudes playfulness and creativity, as exemplified by her distinctive Pink Niqab ensemble.”

source: Instagram

“Meet Luba and Ahmed. As years flowed like the steady rhythm of the tides, Luba and Ahmed’s bond deepened. Their shared moments were etched in the very essence of their souls. Each day, as the sun painted the sky with hues of orange and gold, they would sit on the porch, hands intertwined, recounting stories of their youth and dreams they had chased together.”

source: Instagram

“Meet Adil Bennani, a hardworking teenager from Chefchaouen, Morocco, spent his days as a mechanic and evenings helping his cousin Rami in his barbershop. Despite his busy schedule, Adil dreamed of one day owning his own business and providing for his family.”

source: Instagram

“This is Sami, three years younger than his brother Adil, loved nothing more than skating around the colorful streets of Chefchaouen. As he weaved in and out of crowds, he felt a sense of freedom and joy that he couldn’t find anywhere else. “

source: Instagram

The journey doesn’t end here, this is just the beginning. Visit Sard’s Instagram to meet more amazing Oman people. We are looking forward to meeting them too.