AI Takes Stage at Cannes Lions Festival of Creativity

From casual discussions along de la Croisette boulevard to keynote sessions packed with AI insights, the 2024 festival underscored AI’s evolving role in marketing, advertising, and creative industries.

Bringing Classic Ads to Life with AI

A new fun new way to revisit and rethink classic print ads is here. While the tech isn’t perfect the project shows how blending nostalgia with modern technology can create engaging and visually compelling experiences, proving that clever never goes out of style.

AI BITS: AI made FLAPPY BIRD, WASHED OUT AI, MIDJOURNEY WEB INTERFACE

It feels like déjà vu or a revival of sorts: Flappy Bird has returned, Washed Out is back, all thanks to AI, and Midjourney is now accessible on the web. Here’s how it’s done.

The world’s first AI artist

Who would have thought that the world’s first AI artist was born nearly 100 years ago. Meet Harold Cohen, a British-born artist, painter, printmaker and designer of textiles but most importantly a pioneer of generative art and Artificial Intelligence.

Poems round the clock.

Imagine a clock that instead of simply telling you what time it is, rhymes it, every minute differently! Reading ‘poetry’ has never felt so exciting and accessible.

Beauty and The Beast

Dove has launched a campaign addressing the bias of beauty in GenAI. But rather than just producing an ad like they did 20 years ago, the brand took a big step forward setting out on a mission to begin the be real era.

Spells!

56 amazing artists, 250 high-value prompts and images, 1 book, a book of spells! Though it may seem to be the craziest idea ever, it is what it is, and we do love it, truly!

AI BITS: AI made me do it…

Without AI, neither would this text be written, nor would you be reading it. The great neo-noir experiment by FERA, the Figure 1, Poetry Camera, and even the inclusion of an AI category in the 2024 Webby Awards would not have come to life.

RUNWAYS Creative Dialogues

New mediums, artistic intent and the similarities between gardening and generative AI. Blob futures, permission to be weird, and what futures AI image tools prescribe. How does that sound?! Tune in.

AI BITS: Stealth photography, camera toss, Space Aesthetic Mockups and using moodboards in prompting.

How-to guide for those who may have missed highly valuable threads on creative prompting techniques shared by some of the most active AI heads out there.